The Life of a Fashion Marketing Intern

The Life of a Fashion Marketing Intern
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Starting out at an internship is super exciting and a little bit nerve racking in normal times. So when I started my internship at Dolls of Decadence during a global pandemic, I have to say amongst all my excitement I was nervous about what to expect in a time where everything was so unprecedented. Six months down the line and here I am (still in a pandemic), but bubbling with new knowledge and skills that I have developed during my time with the brand. Interested in a career in fashion marketing or just fancy finding out about what happens behind the scenes? Keep on reading as I share with you some of the best bits of it all so far.

Dolls of Decadence marketing intern, Katie

My role at Dolls of Decadences ranges from content creation to copy writing to influencer outreach, there’s no set schedule for my week and that’s what I love most. Being able to dip into multiple areas of the brand despite working from home, has enabled me to develop in so many different ways and has made my time there as valuable as it is exciting. One of my favourite projects up to date has been creating content for our social media platforms, you may have spotted me appearing on our Instagram a few times styling some of your favourite Dolls of Decadence garments. Take a look at one of my favourite styling reels I created here, it has been so fun playing dress up and getting creative with the camera! I’ve also been creating some of those posts that have been popping up on your Facebook feed, giving you all the style inspo for your post lockdown outings, so keep an eye out for more of those!

Artwork created by our Intern, Katie


 This time last year I had never written a blog post before, this is now my third one! Working on my personal writing style has allowed me to improve my writing, it’s also nice to feel like I’m having a conversation with you all especially during the lockdown (much better than me constantly talking to myself!)

You may have read my previous entries which included our Valentines blog; A Lover’s Lockdown and our 10 year anniversary blog where we reminisce on everything the brand has achieved until now. If you haven’t already you can check them out here.

The recent easing of the lockdown (thank you Boris!) meant I was finally able to hop on a train into Birmingham and attend the studio for the first time since I started my placement! It was amazing to finally meet brand owner Paulinah and be in the studio where the magic comes to life, helping out with our new campaign photoshoot. I assisted behind the scenes during the day and helped create some content of our models wearing the collection which I cannot wait for you all to see!

My time at Dolls of Decadence so far has given me an amazing insight into the fashion world. I have gained knowledge and skills that will help navigate me through my future career, not to mention the confidence I have gained in myself and my own abilities. There are so many exciting projects still to come on my intern journey, including the upcoming Dolls of Decadence bridal collection (eek!) and I cannot wait to get started! Keep a look out on our socials for more updates on my life as a fashion marketing intern…

Behind the scenes on the Dolls of Decadence SS21 campaign


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